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10 International Trade Shows to Make your Business Thrive!

Globe in shopping trolley

Attending or exhibiting at a trade show is a critical investment in your business. Bringing hundreds of companies together, trade shows provide fantastic opportunities for new and established firms to forge new connections and extend their business horizons both nationally and internationally. With figures showing that 84% of trade show attendees have buying power, it’s vital to know the best and most profitable trade shows for your company to attend. We’ve examined the facts and the figures to bring you our list of ‘Top 10 International Trade Shows’. And with many key industry sectors represented, there’s something for everyone.

1. International Consumer Electronics Show (CES)
CES is a world-renowned consumer electronics show held every year in Las Vegas, USA. Providing previews of the best new products and with over 140,000 attendees, CES has incredibly far-reaching business potential.

2. DreamHack
Held twice a year in Jönköping, Sweden and attracting over 22,000 visitors, Dreamhack is the world’s largest computer festival. With big name companies providing incredible networking opportunities through lectures and seminars, Dreamhack is the place to get your company on the computing map.

3. Hong Kong Toys & Games Fair (HKTDC)
HKTDC is arguably the most important trade show for the Asian toy market. Welcoming 2,000 exhibitors and over 40,000 visitors from across the globe, HKTDC provides the potential for your company to establish key business relationships with the Asia-Pacific region.

4. Buenos Aires International Book Fair
Attracting 1.2 million visitors, Buenos Aires International Book Fair is a crucial hub for the publishing trade taking place every April in Buenos Aires, Argentina. The expo itself as well as its meetings and conferences give plenty of scope for networking and marketing, meaning that there’s no better place to promote your business

5. Paris Motor Show
Held biennially in the French capital, Paris Motor Show is the world’s biggest car meet. This motor show has the potential to make your business succeed worldwide, providing exhibitors with the unique opportunity to showcase their latest products in front of the world leaders of the automotive industry.

6. internationale möbelmesse (imm Cologne)
Anyone who’s anyone in the furniture and interior-decoration sector goes to imm Cologne. Housing over 1,500 exhibits, imm attracts the biggest and richest buyers. With lectures, workshops and exhibits by up-and-coming international designers, the imm fair offers exciting future-led business opportunities, ensuring that your business remains fresh, relevant and on-trend.

7. The International Trade Fair for Construction Machinery, Building Material Machines, Mining Machines, Construction Vehicles and Construction Equipment (bauma Munich).
The largest fair of its type in the world, bauma attracts more than 500,000 visitors to its huge exhibition space in Munich biennially. Bauma bauma uniquely brings together a diverse range of sectors, attracting market leaders and encouraging mechanical innovation. A hub for international trade, the 31st edition of the fair in 2016 is sure to provide fantastic opportunities to network, exhibit and establish global business partnerships.

8. Indian International Trade show (IITF)
A cornerstone for international trade in India, IITF is widely acknowledged as a world-leading mega trade show. IITF’s incredible 2 million visitors have the opportunity to network, purchase and establish business deals with 6,000 exhibitors over 10 days. Vitally, the IITF provides opportunities for business expansion into India and beyond, with a tent dedicated every year to manufacture in a different Asian country.

9. Cosmoprof Bologna
All the movers and shakers in the cosmetics sector are to be seen at Cosmoprof Bologna. Held in annually in Bologna, Italy, more than 2,000 international exhibitors display a diverse range of beauty and cosmetics products. Cited as one of the top trade fairs for on the spot purchases and contracts, exhibiting at Cosmoprof is a reliable investment for any cosmetics business.

Taking place biannually in Las Vegas, USA, MAGIC is the largest single marketplace for the fashion industry worldwide. MAGIC brings together ten different trade communities of over 5,000 exhibitors to bring the latest designs and trends to global fashion businesses. Bringing in an average of $200 million orders per day, MAGIC is a safe-bet for your business to exhibit and invest in.

If you’re considering attending or exhibiting at an overseas trade show and would like some advice on translating and localising business cards or marketing materials, please get in touch on or call us on + 44 (0) 1926 335 681. We’re here ready and waiting to help.

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