Brand name analysis

The name of your product, brand or service is the first thing your customers see – so it’s crucial to get it right.

If you’re planning to launch overseas, you need to make sure that your brand and product names will be well received by international audiences. If you’re a new business or launching a new product overseas, the last thing you want is to confuse or even offend potential customers!

That’s where we come in. Our in-market linguists will carry out extensive research and analysis of your brand name to decipher any positive or negative linguistic, cultural and political associations.

They’ll also highlight any direct or similar terms used in the native language and provide an objective assessment on how easy it is to pronounce. If you’re considering several potential names, we’ll analyse them all for you – our experts work quickly, capable of analysing several per hour.

We will then produce a comprehensive report offering feedback and advice on each, helping to guide your business towards an effective and culturally appropriate brand name that you can be confident of using internationally.

  • Get Started Here!

  • If you would like a quote for a specific document or documents, please attach them here.
    Drop files here or
    Max. file size: 2 GB.
    • This field is for validation purposes and should be left unchanged.

    High Growth Companies Trust Comtec

    ISO 17100
    European Union of Associations of Translation Companies
    Association of Translation Companies
    NQA ISO 9001:2015
    Cyber Essentials

    Do you need a translation service?