Tag Archive: “Automotive Translation”

Striking the perfect balance of style and accuracy in technical marketing translation projects

We’ve all come across translated sales literature or instruction manuals in the past, in which the translations don’t exactly read fluently or the terminology used is just downright odd! I’m sure you will have seen well-known examples from the many lists of the top 10 bad translations that can be found online. But in all

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Automotive marketing – Comtec’s specialist approach to delivering high quality translated copy


Automotive marketing translations combine both technical and marketing translation processes. To help you understand what’s involved read on to find out how we deliver high quality translations for our automotive clients, such as Aston Martin: The brief Aston Martin required translation and localisation of product brochures for a number of key markets ahead of major

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Success Stories: Helping Aston Martin promote their luxury cars to international audiences

Helping Aston Martin promote their range of luxury cars to international audiences with expertly translated print and digital content Luxury car brand Aston Martin recognises the importance of making a strong first impression when marketing their products overseas. Working closely with the global marketing team at Aston Martin, Comtec handles localisation of their company website

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Thanks Jaguar Land Rover – You’re Helping to Fix Britain

Here in the West Midlands, our heritage is largely based on our manufacturing prowess. And how fantastic therefore that Jaguar Land Rover confirmed this week that they would be investing £355m to establish a new factory just off the M54. This factory, which will manufacture low-emission engines, will create 750 jobs for the area.

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