Supporting KAZAM launch into international markets with a brand new multilingual website Innovative European mobile phone developer KAZAM asked Comtec to translate and localise their company website for key markets ahead of launching overseas. We established a strong working relationship with KAZAM, facilitating communication between our translators, our in-house technical team and KAZAM’s website team.Read more »
Helping Aston Martin promote their range of luxury cars to international audiences with expertly translated print and digital content Luxury car brand Aston Martin recognises the importance of making a strong first impression when marketing their products overseas. Working closely with the global marketing team at Aston Martin, Comtec handles localisation of their company websiteRead more »
Helping Amtico centrally manage and localise their global marketing communications Amtico, a market-leading provider of luxury flooring, enlisted Comtec to assist in the creation of a new website for their key international markets. To ensure the best possible output, we didn’t simply translate Amtico’s technical and brand material. We first established an in-depth understanding ofRead more »
English is still the most widely-used language online, with an estimated 870 million users worldwide. If you are a company with international audiences, your English website will go a long way to giving people the information they need. But other online audiences are growing fast – Chinese, for example, has over 700 million web users.Read more »
Almost everyone I have spoken to regarding language and culture in international business has said that it is worthwhile to take the time to learn something about the country’s language – even if the other person speaks your language fluently.
This doesn’t mean that you are expected to conduct business negotiations in the language within the first month though! An experienced interpreter can help you with that.