Marketing Translation and Localisation Services for the DEB Group
Ensuring consumer engagement through individually localised marketing materials
When creating marketing materials that will engage consumers and generate leads an artful use of language is vital and it’s even more important when taking your products to overseas markets.
When the Deb group came to Comtec for marketing translation and localisation services they needed translators that understood the importance of adapting marketing materials to ensure relevancy in each target region.
The Deb Group, an internationally leading provider of skincare products, needed multilingual translations and localisation of their website and marketing materials. This required a combination of linguistic proficiency, knowledge of the relevant technical terminology and an understanding of local cultural values in the target countries.
“We have had very positive feedback on the tone and standard of the translation, as it very elegantly reflects the English text.”Fay Merrett, Group Communication & Design Manager