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Looking for insights on language and culture when doing business in key overseas markets? How about expert advice on launching your brand overseas or insider tips on how to approach every kind of translation project imaginable?
We keep you up to date on all this and more right here in our language, culture and business blog.
Don’t fall into the gender bias trap by relying on machine translation to correctly translate your content. Read this blog post to learn more about the pitfalls of translating genderless languages and gender-neutral pronouns!
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Avoid the sleepless nights associated with managing a complex multilingual website translation project and read this post! Here Sophie discusses how technology can help streamline your workflows and help you project manage them more effectively.
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If you need to deliver fast and effective multilingual Learning and Development and training content, read this post! Here Mark shares his top 3 tips for speedy translations that don’t compromise on quality.
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A recent report in the Harvard Business Review provides essential reading for global marketers who have China in their sights. Author, Kimberly A Whitler, an academic studying corporate marketing, explains how Western marketing principles are not universal when it comes to brand marketing in China. Here I share the key takeaways from Whitler’s report and
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The Comtec team have been out and about meeting people who are looking to take their companies global. Here we explore some of the challenges they face.
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Many of this year’s Eurovision Song Contest entries were sung in the singer’s native language. Here we translate the titles and key messages, so you can know what they were all about in English!
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Engaging global employees with internal comms is no easy task. Sometimes it can feel like your communications are being sent into a black hole! Here we share 7 tried and tested ideas for creating engaging multilingual internal comms.
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If you want to learn more about Spanish culture and improve your language skills, watching Spanish language films is a great way to do it. Click here for our 15 favourite films.
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If you’re worried that your local market review teams may go ‘off message’ when approving marketing translations, read this post! Lizzie shares our tips for keeping them on message.
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Is it time to have a conversation about translating and localising your L&D and training content? Read our post for insights into why translating training and learning content is important for learner engagement and positive learning outcomes.
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