Pros and cons of using one corporate language for employee engagement
“We know that having a good company culture with engaged employees leads to happier employees, but employee engagement doesn’t happen automatically. We work for it.”
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Our Translation Blog
Welcome to the Comtec Blog
Looking for insights on language and culture when doing business in key overseas markets? How about expert advice on launching your brand overseas or insider tips on how to approach every kind of translation project imaginable?
We keep you up to date on all this and more right here in our language, culture and business blog.
Six ways to build trusted relationships with global suppliers
Watch any rom-com and you’ll hear that trust is the number one foundation in a relationship. But, we’re in the business of translations, not romance.
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What ISO 17100 means for you and your translations
If you’ve looked around our website, you’ll have seen us talking about quality a lot. We are fanatical about it.
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How to take a food brand global: an interview with Zeynep Turudi
Zeynep Turudi is an exporting superstar. 17 years ago she had the idea to bring authentic vegetarian Turkish Delight to England and so she created the confectionary brand Truede.
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6 steps to drive engagement for your brand through quality marketing translations
When HSBC launched the campaign ‘Assume Nothing’ into new markets, they made a huge oversight. Their tagline, which they had been using for over 5 years, mistranslated to ‘Do Nothing’ in many territories.
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How to improve global internal communications in 5 steps
Internal communications are about more than sharing financial reports and staff birthdays. The McKinsey Global Institute highlights that productivity can increase by 20 to 25% in companies where employees are connected.
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3 tips for more effective L&D translations
The world has transformed in a matter of months. In response to Covid-19, we’ve all had to change the way we live, socialise and work. L&D teams are under pressure to not only develop and update learning and training content, but translate it for international teams. It’s more important than ever to communicate with our
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How to choose the right partner to translate your learning and training content
Your translation partners are an extension of your L&D team. Just like when you’re hiring internally, there are some key considerations and questions to ask when outsourcing translations to a translation agency. Whether you want to switch providers, or are hiring a translation company for the first time, it can feel like a big job.
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Our top tips for collaborating with global teams to translate learning and training content
After weeks spent developing and translating a new series of training programmes, you’re finally ready to launch across the international offices. You heave a sigh of relief as you hit send on your email to the local market. However, within days you’re caught in a storm of feedback, multiple revisions and back and forth with
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8 sure-fire ways to achieve your marketing translation goals
We asked our clients for their top tips to help you streamline your translation process and get better results from your marketing. Here’s their advice:
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