Simplifying continuous localisation

As the demand for seamless, up-to-date multilingual content grows, businesses need more than just a static website translation. Continuous localisation extends beyond websites to ensure that all digital touchpoints—whether they’re e-commerce platforms, content management systems, or customer service tools—are consistently aligned with global markets.

With Comtec’s content connectors, we enable a smooth flow of content between systems, making localisation an ongoing, automated process rather than a series of disjointed steps.

Read our article that explains continuous localisation in more detail.

Why use a content connector?

In a world where digital content is constantly evolving, continuous localisation ensures that your content stays relevant and aligned with your global audience. With Comtec’s content connectors, we provide the tools to automate localisation and integrate it directly into your business systems, eliminating delays and errors while improving the speed and quality of your multilingual content delivery.

Content Connectors enable integration across key platforms

Comtec’s content connectors streamline the localisation of a wide range of content across various platforms. By automating workflows and reducing manual intervention, we help businesses manage multilingual content faster and more efficiently.

Our connectors include integrations with the following systems:

1. CMS (Content Management Systems)

  • Examples: Contentful, HubSpot, Sitecore, WordPress, Webflow
  • How it works: Our connectors ensure content updates in your CMS are automatically detected and sent for localisation, so your website, blogs, landing pages, and other digital content are always up-to-date in every language.

2. File sharing platforms

  • Examples: Box, Dropbox, Google Drive, SharePoint
  • How it works: No need to manually upload and download files for translation. Our connectors allow direct integration between your file-sharing platforms and Comtec’s localisation workflows, making content management more efficient.

3. Product Information Management Systems (PIM)

  • Examples: Akeneo, Agility
  • How it works: PIM systems are key for e-commerce businesses. Our connector ensures product descriptions, specifications, and marketing content are localised without disrupting your workflow.

4. E-Commerce platforms

  • Examples: Shopify, Magento
  • How it works: Our content connectors enable fast translation updates of product pages, descriptions, and promotional materials to maintain consistency across your global e-commerce sites.

5. Software/Code development systems

  • Examples: GitHub, GitLab, BitBucket
  • How it works: We integrate with your development platforms to localise code-related content, including software strings and technical documentation, enabling continuous localisation as part of your agile development cycle.

6. Project management & productivity tools

  • Examples: Trello, Monday, Jira
  • How it works: Keep your teams aligned across regions with seamless localisation for task descriptions, project documentation, and collaboration tools, ensuring nothing is lost in translation.

7. Customer Service platforms

  • Examples: Zendesk, Zoho, Freshdesk
  • How it works: Localising customer service content is crucial for providing consistent, high-quality support. Our connector enables the translation of support tickets, FAQs, and knowledge bases in real time.

Building a content connector: Our process

At Comtec, we take a systematic approach to building content connectors. Our process ensures that every step is carefully planned and executed:

1. Technical discovery call

We begin with a detailed stakeholder call to understand your needs and requirements.

2. Access to systems

For a smooth integration, the client provides full administrator access to your software, enabling us to define the scope and workflows for localisation.

3. Mapping workflows and timelines

Together, we map out the localisation workflow, detailing the steps and defining the timescales for integration.

4. Development and integration

Our development team, in collaboration with your inhouse team, carries out the necessary work to integrate the connector into your platform.

5. QA and testing

Both Comtec and the client conduct thorough testing to ensure everything functions as expected, from content transfers to localisation processes.

6. Feedback and refinement

After testing, any feedback is reviewed and actioned, ensuring the final product meets your needs and expectations.
hubspot localisation

Why use a content connector?

In a world where digital content is constantly evolving, continuous localisation ensures that your content stays relevant and aligned with your global audience. With Comtec’s content connectors, we provide the tools to automate localisation and integrate it directly into your business systems, eliminating delays and errors while improving the speed and quality of your multilingual content delivery.
Want to automate your localisation and keep content updated across platforms?